Research Categories: persuasion

Summary Our latest message testing and research dives into the public perceptions and how to build community support for safe, reliable battery energy storage systems.

Insights from County Commissioners offer a window into winning messages and how these local leaders are weighing the economic benefits of renewable energy development in their communities.

Summary Our creator content featuring Brazilian wind turbine workers on the job were persuasive in communicating the benefits of wind energy careers. Study Design A sample of 1,618 Brazilians participated...